Effective Date: February 11, 2025

 

1. Introduction

This Privacy Policy describes how Lato Sensu Ltd ("we," "us," or "our") collects, uses, and shares personal data when you visit our website at www.latosensu.uk and/or any of its subdomains (the "Site") or when you interact with us via email.

 

2. Information We Collect

2.1 Information You Provide to Us

• Contact Information: When you submit an inquiry through our contact form or communicate with us via email, we collect your name, email address, phone number, company name, industry, country of residence and any other information you choose to provide.

2.2 Information We Collect Automatically

• Website Usage Data: We collect information about your interactions with our Site, such as your IP address, browser type, operating system, referring URLs, pages visited, and access times. We may use cookies and similar technologies to collect this information. You may adjust these cookie settings by switching them off when you arrive on the Site.

 

3. How We Use Your Information

We use your personal data for the following purposes:

• To Respond to Inquiries: We use your contact information to respond to your inquiries and provide you with information about our services.
• To Improve Our Services: We use website usage data to analyze trends, administer the Site, and improve our services.
• Marketing Communications: With your consent or on the basis of legitimate interest, we may send you emails about our services, industry insights, and company updates. You can opt-out of receiving these emails at any time by clicking the "unsubscribe" link in the email you receive.

 

4. Legal Basis for Processing

We process your personal data on the following legal bases:

• Consent: We may process your personal data based on your consent, such as when you sign up to receive our marketing emails.
• Legitimate Interest: We may process your personal data for our legitimate interests, such as improving our services and providing you with relevant information about our consultancy.
• Contractual Necessity: We may process your personal data to fulfill our contractual obligations, such as responding to your inquiries.

 

5. Data Sharing

We may share your personal data with the following third parties:

• Service Providers: We may share your personal data with service providers (such as Hubspot or LinkedIn) who assist us with website hosting, email marketing, and other essential functions. These service providers will not process your personal data for any sales or marketing activities (beyond those you have already consented to with us). We have contracts with these service providers requiring them to protect your personal data.
• Legal Authorities: We may disclose your personal data to legal authorities if required to do so by law or in the good faith belief that such action is necessary to comply with a legal obligation, protect and defend our rights or property, or protect the personal safety of users of the Site or the public.

 

6. Data Security

We take reasonable measures to protect your personal data from unauthorized access, use, or disclosure. However, no method of transmission over the Internet or method of electronic storage is completely secure. Therefore, we cannot guarantee absolute security.

 

7. Your Rights

You have the following rights regarding your personal data:

• Access: You have the right to access the personal data we hold about you.
• Rectification: You have the right to request that we correct any inaccurate or incomplete personal data we hold about you.
• Erasure: You have the right to request that we delete your personal data in certain circumstances.
• Restriction of Processing: You have the right to request that we restrict the processing of your personal data in certain circumstances.
• Objection to Processing: You have the right to object to the processing of your personal data in certain circumstances.
• Data Portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format.

To exercise any of these rights, please contact us using the contact information below.

 

8. Data Retention

We will retain your personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

 

9. Contact Us

If you have any questions about this Privacy Policy, please contact us at:

Lato Sensu Ltd

arup@latosensu.uk

 

10. Updates to this Privacy Policy

We may update this Privacy Policy from time to time. We will post any changes on the Site and notify you as required by law.